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Corporate Profile

2017-10-02 by DR.WU Official website

Company Profile

Company Name DR.WU SKINCARE CO., LTD.
Code 6523
Date Founded 2003-03-10
Date of Listing 2016-06-16
Industry Biotechnology and Medical Care
Core Business

Skincare Products Developed and Sales

Chairman Eric Wu
General Manager Eric Wu
Spokesperson Jennifer Tu/Chief Financial Officer 
Acting Spokesperson Fiona Chiu/Financial Manager
Paid-in Capital NT$ 458,156,250
Common Shares 45,815,625 shares
Government Uniform Invoice Number 80167706
Address 9F,NO.100,Section.2,Roosevelt Rd., Taipei 100,Taiwan, R.O.C
TEL +886-2-2369-9888
FAX +886-2-2369-0681
Stock Transfer Institution The Transfer Agency Department of Chinatrust Commercial Bank
Accounting Firm PricewaterhouseCoopers Taiwan

Company Milestone

Year Company History
2003

• Skylight Biotechnology Corporation (the predecessor company of Dr. Wu Skincare Co., Ltd. ) was established in Taipei, followed by the launching of Dr. Wu Clinical Skincare brand with a paid-up capital of NT$5,000 thousand and skin care product development and sales as its main business.

2005

• Formally selected Cosmed Drugstore chain as distribution channel.
• Increased cash capital by NT$5,000 thousand; total paid-up capital reached NT$10,000 thousand.

2006

• Successively utilized cosmetics distribution channels like SASA and drugstore chains such as Health Life and TinTin.

2007

• Brand entered overseas markets in HongKong, the United States and New Zealand as well as Yahoo! Shopping; total sales locations reached 500 stores; launched product line which includes Hydrating, Whitening, Anti-acne, Repair, Basic care and Special six series.

2008

• Brand launching at Watsons; overseas expansion (i.e. Singapore); total sales locations reached 900; won first prize in many magazine contests under the beauty category.

2009

• Domestic sale of the first cosmeceutical brand in Taiwan, launching more than 100 products.
• Increased cash capital by NT$10,000 thousand; paid-up capital reached NT$20,000 thousand.

2011

• Entered Malaysia,won major awards under the beauty category.

• The Company moved to a new address at 5F. No.102, Sec.2 Roosevelt Rd., Zhongzheng Dist., Taipei City.

2012

• Overseas market expansion to Canada.

• CEO Eric Wu won TOP 100 MVP Managers Award.

2013

• Launched Vitamin C+ Whitening System, number of sales locations surpassed 1,200.

• Received over 30 beauty awards from magazines, became the No. 1 local and medical cosmeceutical brand in Taiwan.

• Increased cash capital by NT$80,000 thousand ; profit capital reached NT$100,000 thousand and total paid-up capital reached NT$200,000 thousand.

2014

 Renamed the Company Dr. Wu Skincare Co., Ltd. on May 6, 2014.

• Received investment from L Capital Taiwan Beauty Ltd. of LVMH Group, which is more than 10% of the Company’s major shareholders and corporate directors .

• Entered the China market, acquired 100% equity of Dr. Wu Skincare (Shanghai) Co., LTD., increased capital by US$2,100.000.

• CEO Eric Wu received the EY Entrepreneur Of The Year award.

• Increased cash capital by NT$25,550 thousand; profit capital reached NT$56,388 thousand and total paid-up capital reached NT$281,938 thousand.

2015

• The Company became publicly traded on the TPEX(2015/3/31).

• The Company was listed on the TPEX’s Emerging Stock Market (2015/4/30).

• The Company won the 24th.National Award of Outstanding SMEs.

• CEO Eric Wu won the Medium Enterprises & Model of Taiwan Entrepreneurs.

• Opened its first retail counter in Shanghai and Utilized the Fionacos cosmetics physical channel.

2016

 The Company completed public listing on the TPEX (2016/6/16).

• The Company countinue to increase retail counters in Beijing and Shanghai 

• Overseas market expansion (i.e. Myanmar).

• Increased cash capital by NT$35,250 thousand; profit capital reached NT$140,969 thousand, and total paid-up capital reached NT$458,157 thousand.

2017

• Launched in Watsons China and Malaysia.

• Launched CRM System  with unique QR code.

• The Company moved to a new address at 9F. No.100, Sec.2 Roosevelt Rd., Zhongzheng Dist., Taipei City.

Organization

Department functions

Department   Functions

Auditing Office 

1.    Audits internal rules and regulations, and makes proposals for improvement
2.    Plans and executes audit proceedings

Chairman's Office

1.    Determines the Group’s development and investment strategies
2.    Manages subsidiaries

General Manager's Office

1.    Oversees the Company’s strategies and operational management
2.    Monitors business targets and performance analysis 

Sales Management

Department

1.    Plans and executes business markets locally and abroad
2.    Handles customer development and management locally and abroad
3.    Reviews sales targets, strategies and recommendations
4.    Handles production, sales coordination, and sales projection.
5.    Product training

Marketing
Department

1.    Brand image management
2.    Public and media relations management
3.    Strategic event planning and execution
4.    Advertising and media procurement
5.    Competitor monitoring and analysis

Design

Department

1.    Advertising strategy, creative planning and design
2.    Visual design intergration for business
3.    Marketing distribution channels through visual communication
4.    Product and package design

Product Development

Department

1.    Handles planning, analysis and evaluation for new product development and upgrade
2.    Oversees application and development of new ingredients 
3.    Determines product specifications and verifies stability 
4.    Gathers industry information and academic literature
5.    Manages trademark and patents 
6.    Handles inspection of raw materials, processing and finished products; implements quality control and assurance procedures

Procurement

Department

1.    Manages production/processing plan and schedule
2.    Handles OEM factories, supplier evaluation and management
3.    Procurement planning and execution
4.    Logistics planning and management
5.    Inventory management

Accounting

Department

1.    Preparation and analysis of financial report and budget
2.    Establishment, evaluation and implementation of accounting system
3.    Accouting and tax management
4.    Preparation of business management reports

Financial

Department

1.    Capital budgeting, planning and management
2.    Monitors receipts, payments and outstanding accounts 
3.    Handles matters relating to company shares 

Administrative
 Department

1.    Human Resources management and strategic planning
2.    Employees benefits planning and processing
3.    Handles legal matters 
4.    Manages company assets and general affairs
5.    Plans and introduces information system

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